![Richard running 555x555 2.jpg](/siteassets/01-about-us/our-responsibility/guiding-principles-images/richard-running-555x555-2.jpg?width=1200)
Move from PowerPoint to action
• Balance between plan and execution
• Ensure execution capabilities
• Prioritise with focus
• Be agile
• Ensure execution capabilities
• Prioritise with focus
• Be agile
![Rakkesh measuring 555x555.jpg](/siteassets/01-about-us/our-responsibility/guiding-principles-images/rakkesh-measuring-555x555.jpg?width=1200)
Take ownership
• Be accountable
• Make responsible decisions
• Follow-up
• Keep commitments
• Make responsible decisions
• Follow-up
• Keep commitments
![Gertjan in discussion 555x555.jpg](/siteassets/01-about-us/our-responsibility/guiding-principles-images/gertjan-in-discussion-555x555.jpg?width=1200)
Create value and efficiency
• Enable the business
• Create synergies
• Focus on outcomes
• Always start with yourself
• Create synergies
• Focus on outcomes
• Always start with yourself
![Karolina in Poznan factory 555x555.jpg](/siteassets/01-about-us/our-responsibility/guiding-principles-images/karolina-in-poznan-factory-555x555.jpg?width=1200)
Empower and work as One Team
• Contribute to the common goal
• Openly share challenges and ideas
• Celebrate success
• Win and lose as a team
• Openly share challenges and ideas
• Celebrate success
• Win and lose as a team
![Panagiota and Kajsa team work 555x555.jpg](/siteassets/01-about-us/our-responsibility/guiding-principles-images/panagiota-and-kajsa-team-work-555x555.jpg?width=1200)
Encourage growth and leadership
• Create engagement
• Coach and support
• Be an Arjo ambassador
• Be open about risks and opportunities
• Coach and support
• Be an Arjo ambassador
• Be open about risks and opportunities